Tag: Brand

To think it all started with a trash can. I first became acquainted with Danish lifestyle brand Vipp during Copenhagen’s ...

A native of St. Petersburg, Russia, who immigrated with his family to New Jersey as a child, Zankov credits his ...

Always-on soccerTo successfully balance these big cinematic campaign moments, brands must consider digital cutdowns and IRL translations of the message ...

Consumers have long been comfortable spending on luxury skincare, fragrance, and makeup products and proudly displaying them in curated rows ...

When making luxury brand acquisitions, management firm executives have recently focused on the legacy (and, thus, the potential) of these ...

Prado refers to this first launch as the ‘call to action’ moment. “We were talking to Kaia and her team ...

There’s a way sitting down to journal seems to pause time, similar to how lighting a candle with a familiar ...

The Grede’s were actively involved in the incubation of Khy, but transitioned full leadership control of the brand to Kylie ...

Taking a year off after the closure of  The Vampire’s Wife was vital to Cave the businesswoman and Cave the ...

Its retail strategy follows a similar pattern. The brand is now widely distributed across its own doors, department stores, Sephora, ...