Chelsea Hansford designs for the coolest, quirkiest girl on the Cabo bachelorette trip. You take one look at her—in her cheeky trompe l’oeil bikini tee, her tonal striped cotton poplin drawstring pants, and puka shell-lined thong heels—and think to yourself, “Why didn’t I think of that?”
Hansford always wanted to include swimwear under the Simon Miller umbrella. Now, as the brand has grown, she is able to expand her offerings for spring 2026, including two-tone stipend one pieces and slightly mismatched bikinis. “We have a lot of coverups, a lot of beach wear, so it was kind of a natural progression to introduce the full look,” Hansford said. It’s also a shrewd business strategy. “I think that full look is really fun, especially with all the accessories, and with our price point it’s pretty attainable,” she said. “So the goal is that you can get the cover up with the swim and have the full Simon Miller look.”
The growing business has allowed Miller to experiment with her house codes. This season, she played with her classic striped cotton poplin pieces, offering patchwork interpretations of her best-selling Lock Top and tie-waist skirts. Accessories also maintained a healthy dose of cheek, from raffia bags embellished with seashells, oversized banana earrings (the collection, appropriately dubbed “Banana Cabana,” was rife with the motif), and beaded bags depicting martinis and old fashioneds. Is it all for everyday wear? Probably not. But Simon Miller is more than prepared for all of life’s most irreverent moments.
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