Entitled Dual Adsorption, Li Gong’s latest 8ON8 collection was subject to its own quixotic narrative framework that at first seemed almost too random to parse. As the designer told it afterwards, that story saw a traveler protagonist arrive at a mysterious garden...

The two temporary spaces in Xintiandi that serve as Shanghai Fashion Week’s main venue powerfully remind me of NYFW’s Bryant Park tents from back in the day. The security gates, the sponsorship stands (thanks, Lays, for all the chips), the rubberneckers: functionally...

“We want to make this Chinese girly image,” said Yansong Liu backstage, as we regarded the wonderful ruffle-piped qipao dress in patched madras that was my favorite cocktail of fashion flavors in a collection full of them. Madras is a traditionally Indian...

“I create the woman I would like to become,” said Yirantian Guo after this latest Shanghai Fashion Week show at the Labelhood hub. This might sound straightforward enough, but as Guo elaborated both on her runway and in the chat afterwards, that...

We shared our fall 2026 season favorites and now we’re sharing yours too. Over the course of fashion month, our analytics team was hard at work tracking which pictures were the most saved on our website and app. The number one slot...

It began with a vanity. When West Elm reached out to Emma Chamberlain to see if she’d be interested in designing a collection, the answer was an automatic yes—and she knew right off the bat what item she wanted to start with....

Kirk’s career began in the late 1970s; after studying medicine and then film history, he ended up working as an art director for advertising agency Saatchi and Saatchi. He had met the renowned stylist and art director Michael Roberts, then at the...

Few designers know instinctively what women want to wear before they do. Yet, Tory Burch has always had the uncanny ability to peer into the future and unlock our unconscious desires. Her spring 2026 runway show, held at Sotheby’s at The Breuer, cemented...

“What Anthropic is doing is interesting because it’s trying to give something intangible a physical culture,” says Tom Garland, founder of brand consultancy Edition + Partners. “You can’t ‘photograph’ AI, and it’s difficult to dramatize. So pop-ups, objects, merch, printed matter —...

For marketers, these formats offer what generative AI cannot: friction, materiality, and human presence. In this landscape, ‘human-made’ becomes a marker of status — something consumers can see, feel, and trust. As a result, community-building is being repositioned as a status symbol.Even...