The best bras are, without a doubt, one of the hardest pieces to shop for in a woman’s closet. Some may spend hours in fitting rooms, months trying on various brands, and even years with the hopes of finding that one comfy bra that fits and functions the way they want it to, without much luck. Thankfully, the never-ending hunt has gotten a whole lot easier in recent years, with so many lingerie brands expanding their silhouettes, size ranges, and skin tones to make bra shopping a much more comfortable endeavor.
Vogue’s List of Best Bras and Brands for Women:
To ease your search, we took a deep dive into the best bras out there, bringing all the noteworthy brands and styles worthy of your attention, top of mind. No band was left unclasped in the research process; to compile this guide, our editors tested everything from the best everyday solutions that will seamlessly disappear under T-shirts (including those that blur the lines between lounge and sports bra), to all things frivolous, including those adorned with lace, trims, and embroideries, if you prefer to show off those underpinnings or want to indulge in something extra special for a noteworthy occasion.
Find all the essential silhouettes here, from triangle to balconette, demi and strapless, with as much or as little oomph as you prefer—meaning varying levels of padding, back smoothing, adjustable straps, and underwire or wire-free. Whichever team you’re on, comfort is still the number one prerequisite—you should never settle for chaffing caused by ill-fitting bands, discomfort from itchy fabrics, and breast spillage or gapping from poorly designed styles. Each one of these bras (and brands) have focused on the wearer’s experience to ensure you never have to feel restricted again.
Keep reading to discover the best bras that are sure to spark a little more enthusiasm each time you reach into your underpinnings drawer.
There is always a touch of whimsy in the intimates section at Free People and their in-house label bras should not be overlooked. The retailer shines in the bralette and wireless bra category, so rely on them for all things unpadded or soft cupped—with lace being a standout fabrication. Most styles run from XS to XL or bra sizes 32A to 36DD and are recommended to be hand-washed in cold water.
Simplicity is at the heart of the Skims universe. The buzzed-about brand boasts easy everyday favorites like the wireless T-shirt bra in eight skin-toned shades, plus inclusive sizing that ranges from 30A to 44H. As their tagline suggests, there is a fit for everybody and every shape, thanks to the 360-degree stretch technology in their buttery soft fabric, ensuring a custom fit can be found, every time. Find two of the most comfortable bras we’ve tried, below.
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